A Good Story
GOODY-GOODY was founded by Izzie and Dani, bringing together their passion for nutritious ingredients and food innovations and above all, their belief that good food has the ability to both heal and bring joy.
They lead busy lives and know the challenges involved in getting good food into little mouths on a daily basis.
They created their first product from this very table!
Our resident nutritionist
Harriet, is a graduate of the prestigious CNM, where she achieved a distinction in Nutritional Therapy. Not only does she share our “food first” philosophy, prioritising delicious whole foods before supplementing, but, with a background in food manufacturing, she also understands how to create products that are healthy, yummy, and accessible. As she would say: feel-good food.
Harriet helps us blend the best whole food ingredients with high-quality vitamins and minerals to deliver real benefits, and, of course, taste great too.
Why we started
We think most parents need a helping hand. Whether it’s weaning your first child, or running around after a full rabble, it all leads back to the kitchen table.
But putting great-tasting, home cooked meals on the table, every day of the week, is a tall order.
That’s why our products can be grabbed from the cupboard and used to quite literally fill the gaps on those busy days.
As well as helpful products, we offer ideas and inspiration for easy ways to conjure up something both nutritious and delicious.
Our Philosophy
Nourishing food is a must. It feeds the body and mind, helping kids to imagine, invent and create, as we put it: For Kids That Shine.
Good ingredients and great taste are a given if we want kids to enjoy their food. But for us, the happiness comes when good tasting food is enjoyed at the table, together.
That choice to make the morning breakfast a little slower, or the evening meal a time to gather. To sit, eat, laugh, share thoughts and ideas.
This is where the connection happens, it is where goodness is found.